OpenAI's new report argues that AI-native companies are using AI agents to convert everyday workflows into durable operating capability. The case studies focus on three companies: Basis, Clay, and Exa Labs. Each uses agents in a different function: Basis for onboarding, Clay for account management, and Exa Labs for developer integrations.
The underlying claim is that these are not isolated experiments but patterns that enterprise leaders can apply. OpenAI frames the examples as a template for turning routine processes into strategic advantage.
Because the source is OpenAI itself, the piece is promotional as well as analytical. It offers a useful snapshot of how AI agents are being deployed, but it does not include independent evaluation of the companies' results or limitations.