Spring bird migration is a key sales moment for Birdfy, according to WIRED's testing roundup. The brand's smart feeders are recommended by WIRED, and the article shows a range of promo codes and sitewide sales designed to capture interest.

The main offer is a 15% sitewide discount code that works on everything at Birdfy.com, including models like the Rookie and Feeder Wood that rarely go on sale. There is also a new-customer coupon for 8% off first orders, valid through December 31 with code WELCOME8, and select product discounts range from 14% to 40% off without needing a code.

Birdfy also runs a rewards program where shoppers earn "coins" on purchases and via social follows and referrals, redeemable for coupons or accessories. Top-tier members can get gift cards and early access to new products. Free standard shipping on all US orders removes another purchase barrier.